Eternally coming up with the new approach in branding Zomato is grabbing the consumer’s attention in the market. In its birthday month i.e, July, it had come up with the leaked what’s app chat in part of the promotional. It discloses the conversation between the CEO, HR TEAM, GROWTH TEAM, FINANCE TEAM about giving discount offers for consumers.
Initially, the CEO starts the conversation in the What’s app group, which is named Zomato’s birthday month. He asks the fellow colleague “Guys, it’s Zomatos birthday month! how are we celebrating”. The marketing team, Finance team, HR team would share their ideas. Eventually, The CEO sticks to give 60% off for the month of July. This apparently leads the Finance team to exit from the group. And this humorous leaked what’s app chat promoted by Zomato via Email-Marketing etc, made the consumers walk through it. This is how Zomato is coming up with the new idea in part of its promotional activities.
Mahesh Babu Popular dialogue reminisced by Zomato
Superstar Mahesh Babu’s industry Hit film Pokiri is popularly known for its sharp dialogues. One of the dialogues was ‘evadu kodithe dimma thirigi maind block avvuddo vade pandugadu’- imputing this popular dialogue to it Pring ad Zomato came up within its style i.e, ‘evari offers chusi dimma thirigi poddo ade Zomato’. On every occasion, Zomato is coming up with its fresh promotional activities, which are grabbing the market’s attention and consumers.
As it is the birthday month for Zomato Marketingstrategies.in wishes a Very Happy Birthday.
“Khila Khila Ke Khush Karo”